I’ve been working in the WordPress environment since July of 2010 and my technical knowledge expands each year. The following is a list of websites I’ve built.
Note: Most of my work is with implementation as opposed to development. So for example, I find and put all the pieces together so things look nice and work as they should. I don’t build tools from scratch but use what already exists. I may write some CSS and HTML edits but only modifications to what already exists. That being said, I’m an implementer, not a developer. However, I’m still incredibly productive and effective. With SEO know-how, I can get my content to rank on Google’s front page. Duration of site builds can range from a couple days to in some cases, up to four months depending on project requirements.
These are projects that have been completed and are still in active status today.
Launched July 2010. This is the first website I ever built. It’s a blog about trading cards and sports memorabilia. The site was originally built on the fully hosted WordPress.com environment and then in December 2010, moved to the self-hosted WordPress.org environment so I could interact with more options and customizations. In October 2019, the mark Radicards® achieved legal trademark status.
Launched July 2012. Subdomain of radicards.com. This is an image gallery website for a single product category. It features easy navigation between pages. Light boxes are used within image portfolios that are run on jquery and no page refresh is required to view images. A Comments page is hard coded into the site that allows user to leave comments.
Launched March 2016. Subdomain of radicards.com. I invented a line of products that serve the trading card and sports memorabilia business market. This website houses the stock and custom product catalog.
Launched December 2019. Subdomain of radicards.com. In late 2019, we launched the Auction House arm of Radicards® and this subdomain was created to archive all auction results content.
Launched March 2011. This is the website you are currently viewing. It was built specifically for blogging, and archiving my work. It acts as an addendum to my resume and social presence.
These are projects that were completed but have since been retired.
› amalosangeles.com (now amalosangeles.org)
***STILL ACTIVE BUT I NO LONGER MANAGE IT*** Launched Summer 2012. This site was implementation heavy. The name of this organization was previously titled, SoCal AMA, and had a site, socalama.org, built in the Joomla! environment. When the organization was rebranded as AMA Los Angeles, I built a new site, amalosangeles.com (now amalosangeles.org), to reflect the new name. Since I built the new site in the WordPress environment, I had to perform a comprehensive migration from Joomla! to WordPress. Another building block was to create a subdomain, careers.amalosangeles.com to house the Job Board managed completely by third party vendor, Boxwood Technology. The new site also required a complete and consistent brand update that included a new logo and identity. I led a committee of board members and ran a campaign to invite members of the organization to submit their logo designs for possible selection. Our committee selected a logo that best represents the Los Angeles image, which was what you saw on the site and all of its respective social profiles, until 2015 when all AMA affiliates were assigned consistent national branding. This site took four months to build from fresh WP install to public beta. In July 2014, I retired my affiliation with AMA to pursue other projects.
Lifespan: 11/4/2010 – 7/7/2017. Subdomain of radicards.com. Developed in 12/2010, this was originally integrated with radicards.com as radicards.com/forum. Over time, the forum software significantly compromised page speeds and created several other problems so I moved it to its own site with its own domain. Really what I did here was export the XML file at radicards.com, re-pointed the DNS name servers to a new domain, forum.radicards.com, imported the XML file back to radicards.com, then redesigned the layout of both sites so that it was as if no change ever took place on radicards.com and the forum had its own domain and layout. The XML files only included the blog posts and pages, not the forum, which was why this whole process was necessary. This was a monster task. After a series of domain changes, and tons of software related issues, many of which went unresolved, I decided to retire the forum concept. In January 2016, I migrated this subdomain to its own database and reinstated the blog back to its original database, which was a heavy task that took three weeks. The URL now redirects to our Facebook Group. Reason for retirement: The ratio of workload to traffic didn’t return equitable ROI. Lesson: Don’t use forum software unless it’s absolutely necessary; there are just so many other options that are way easier to manage.
Lifespan: 2/15/2017 – 7/7/2017. This site was built using a self-hosted WordPress install. Much like the Radicards® blog, it was a hobby blog but instead of sports cards, comic books were covered. It was built with the purpose of sourcing writing talent to add content. I had the idea for this site while out enjoying tacos with a friend after buying a few comic books at a local shop. I thought it would be fun to create something uniquely targeted to the comic book market. This was sort of an experiment. It was originally called, radicomics.com but after I built the site and did a bit more research, I discovered that the mark was being used by an independent in the Houston, TX area. This experiment was short lived. Reason for retirement: Other projects took priority.
“As a Board Member of AMA Los Angeles, I’ve been consistently impressed with Patrick’s ability to keep a well-maintained site for our organization. He’s built a site that is informative, engaging, easy to navigate and highly professional. Patrick’s excellent work has been recognized by our Board on several occasions and our members have also provided positive feedback about the information and layout of our website. I highly recommend him.” – Irene G., VP Membership 2013-2014 AMA Los Angeles.
“Patrick Greenough has been a colleague, and now a friend, since I began my personal involvement with my local chapter of the American Marketing Association Los Angeles. During my journey from volunteer to chapter President, I have worked alongside Patrick for that time, and have found his professionalism and vigilance towards being the best person he can be a real beacon to model my own behavior and conduct after. I consider Patrick a peer role model. It is a rare find to meet such a driven, personable, well-rounded individual and I’ve been pleased to work with Patrick for the past three years or so. With regard to Patrick’s technological skill set, I feel that I can speak well to it. I am a professional IT/IS service provider for a small to medium sized print and data/document management company and I work with technical support and solution providers often. As our main technical solution provider to the AMA Los Angeles, Patrick’s work with us has been nothing but stellar. He is responsive, intelligent, and quick to meet needs and a willing collaborator. Our website speaks for itself, and this is completely Patrick’s project. He has built http://www.amalosangeles.com from the ground up, singlehandedly, and has only continued to improve our website as new products and features avail themselves to the marketplace. I can’t sing Patrick’s praises enough, and I look forward to a long professional relationship and friendship with him.” – Rob L., President Elect 2013-2014 AMA Los Angeles.